Post Image

Shooting at London Fashion Week

21/02/2013

I’ve been quiet for a while, but today I took what felt like a giant leap into the world of fashion. Before the shows began at Somerset House, a selection of students from several universities gathered at One Aldwich Hotel to speak to our clients from Canon about general do’s and don’ts. Then we ran to the runway tent and fought over the best positions. I shot with my Nikon D90 and a 50mm f/1.8 lens.

Selected results;

Zoë Jordan


Left: Dolls House, Right: Eastern Promise

Client: Canon / London Fashion Week
MUA: Elizabeth Arden
Hair: TONI&GUY

As soon as the shows ended, we had 45mins to find Wi-Fi, import and edit all the images, and then send our final 5 to Canon. In these stressful hours I was accompanied by the lovely Meara and Jara, who both got brilliant shots, and helped me keep my cool. Check them out if you like nice things!
 
All in all, it was an experience unlike any other. Thanks, Canon!